# identity.md

## Organization Overview
- **Company Name:** OneSignal
- **Mission:** To empower businesses to drive mobile app retention and customer engagement through a real-time intelligence engine that connects user data to automated, personalized messaging across Push, Email, and SMS, delivering personalized value at every stage of the user lifecycle.
- **Company Structure and Legal Entity:** Corporation
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Powers engagement for over one million businesses, ranging from early-stage startups to Fortune 500 enterprises, handling billions of messages daily with 99.9% reliability.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Fosters developer-marketer harmony by providing powerful SDKs and intuitive no-code UIs. Committed to speed, agility, and maintaining the highest industry standards, including SOC 2 Type 2, ISO 27001, and GDPR compliance, ensuring robust data privacy and security for global brands.

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a unified omnichannel orchestration hub, offering a customer engagement platform (CEP) that leverages real-time user behavior for intent-driven lifecycle messaging and behavioral segmentation. Provides a no-code builder for automated customer journeys and supports mobile push, web push, email, SMS, RCS, in-app messaging, and Live Activities from a single dashboard.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.